In 1994, the internet was brand new. Katie Couric and Bryant Gumbel also talked about it on The Today Show and seemed so perplexed by it that their heads were going to explode. Gumbel literally says "what is internet anyway?" Now, 21 years later, the BMW i3 is the same level of confusing to the former morning show…
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If you do it right, an advertisement can tell a story just as effectively as a book, a movie, a TV show or anything else. And for the past four years Chrysler has been selling us a story of an economic downturn, a city and a nation in crisis, and now, a big comeback. So where does it go next?
Hitting basically TV-viewing demographic tonight, Carmax turned its Super Bowl ad over to the dogs. And a dog driving a Hyundai Sonata.
You knew this was coming. Last night on "Conan," O'Brien presented an "extended cut" of Bob Dylan's Chrysler 200 Super Bowl ad, with a usual bit of sly commentary that pokes some holes in the "America's Import" balloon.
During the Super Bowl, Volkswagen attempted to convince America that their cars no longer need to be dumped the second they go off warranty by showing all the German engineers who get their wings when those cars hit 100,000 miles. So, uh, where are the ladies?
The best Super Bowl ads are the surprising ones these days. Not surprisingly bad or the surprisingly long-lasting, but the ones that aren't teased or too buzzy ahead of time, just the ones we least expect. This year, Maserati (of all companies) was so close to hitting the mark perfectly with the Maserati Ghibli it's…
Can Ben Kingsley and company beat up a Maserati Ghibli, too? Would love to find out.
In Hyundai's second spot for Super Bowl 2014, that less neurotic dude from The Big Bang Theory Johnny Galecki looks like a normal guy driving a normal guy's car: a Hyundai Elantra.
He hugs babies and puppies like he's running for president. Then Fred Armisen falls through the ceiling and Bruce Willis can't help but hug his "stunt double." Because Honda cares.
Kia has a lot to sell with the Kia K900. In their big Super Bowl push, they're telling you there are two choices in buying big luxury cars: the Kia or everything else. Who better to present a choice between two
pills cars than Morpheus from The Matrix?
After some vague, slightly disturbing teasers, Audi has released their 60-second spot for the 2014 Super Bowl. It's called "Doberhuahua," which is kind of misleading.
Terry Crews has gone from secretly hilarious to just plain old hilarious. The Muppets have always been the best. The Toyota Highlander isn't exciting. And a hallucinating Terry Crews doesn't make it exciting.
Ever open up a new Volkswagen and wonder why there are feathers stuck in it? I haven't, but maybe other people have.
Chevrolet's secret Super Bowl ad is a timely one. They've been turning out the tearjerker Silverado ads, but this one honors those battling cancer.
Unlike other automakers paying big bucks to show commercials on Super Bowl Sunday, Hyundai doesn't usually promote flash or celebrities or stuff like that (other than using The Dude's voice). Rather, they promote a car, like the 2015 Hyundai Genesis that's going on sale in a few months.
Remember those really great ads for the 2014 Corvette and Silverado we thought were going to be Chevrolet's Super Bowl ads this year? They aren't. Chevy is instead going to be promoting at least the 2015 Silverado HD through this 60-second spot. It involves a man. And a bull. And a truck.
Was not expecting that. That's a Maserati Ghibli on a Super Bowl ad. Chrysler made everyone think they were doing an ad for the 200 there and, BOOM, it's a Maserati ad — something as unlikely as a safety on the first play.