Car commercials, in general, suck, lavishly and sloppily. So when a series of commercials for a car comes along that exhibits a true mastery of the craft, it deserves to be recognized. That’s why I’d like to invite all of you to experience this series of commercials for a Kei car called the Daihatsu Wake.
I’m not sure if the gravity of this has sunk in for you just yet, but the total eclipse of the sun expected to happen soonest after the birth of the Mitsubishi Eclipse is the one happening today. That’s right, today’s eclipse was the next total eclipse that the designers of the Eclipse would have eclipsed. Also,…
I’ve seen this ad, from the noted fictional Baltimore-area GM dealership known as Big Bill Hell’s, pop up in our comments section over the years, and I just now realized we’d never featured it. Well consider that fixed, and, as the ad says, Fuck you, Baltimore!
This’ll take less than two minutes, I promise. Just play this old 1966 Volkswagen ad here, one that’s introducing the ferocious 53 horsepower 1500cc engine for the Beetle, and try and note what the song is that’s being played so jazzirifically:
Look, I totally get the message Honda is trying to convey in this commercial. But it’s just not landing. Not at all. In fact, I’m actually very pissed off right now because I’ve watched this commercial.
There’s a new Volkswagen ad that’s getting a lot of attention right now because it depicts vigorous, repeated, family-spawning fucking in cars. There’s nothing wrong with in-car boning, but this ad does beg one very important question: why isn’t Volkswagen building the finest fuckmobile of all time?
Now, I realize that I’m not an advertising executive working on the ad campaign for Mercedes-Benz–those easily alarmed people over at that ad agency reminded me of that. By shoving. Even so, Mercedes’ new ad campaign completely baffles me.
You’ve probably been wondering what it is. The Best Thing On The Internet. It’s a valid question. I’m delighted to let you know your quest is over, because here it is, the best thing on the internet. And, yes, it has a child driving the shit out of a Soviet minivan. And over other Soviet minivans.
At one point, the narrator in this 30-minute secret pre-release promo film for the Edsel says “Edsel: the car that’s already making automotive history for the Ford Motor Company!” That’s a very prescient statement. The Edsel absolutely made automotive history. Just not really the way Ford wanted.
The idea is simple: instead of using a rare or priceless car on a film shoot, you use a blank model of a car and render the desired vehicle on top of it in post production. It’s called the Blackbird, and thanks to Top Gear, we know more about how it works.
This is “The Blackbird,” a battery-powered automotive rig with a fully-adjustable wheelbase, track width, and suspension setup to mirror any car. With it, filmmakers can shoot an entire car commercial without an actual car.
The bar for any car ad where the premise is a staged focus group and there’s a reminder that the commercial has “Real people. Not actors” is about as low as you can possibly get. I’ve learned to expect more enjoyment from a groin rash. Even with that in mind, this Chevy Cruze ad is awful.
Cars are vastly better today than they were in the ‘60s, but automakers have lost something important: the willingness to make really goofy eight-minute long videos about their cars.
It’s clear Hyundai spent a lot of money and resources on this commercial. Well, on the first 2/3 of this commercial, at least. All the elements are there: massive urban disaster, pretty woman, superheroes. And then some cars show up and... run over the superheroes? Flee, like cowards? I’m not really sure what the…
When you buy a car, what's really happening is that you're entering a relationship with your car. And that's how it should be — you and the car, growing with and learning about one another. But what do you do if that car's parents prove to be abusive and controlling? I'm asking for my friend, a nice kid named…
I can't believe I haven't seen this already; it was first shown before the 2013 Brazil GP, and shows the evolution of F1 through a child's toy cars, on a kid-built playroom-rug track. I'm pretty sure it uses either some powerful magic or CG for the transitions, but the effect is fantastic.
This almost feels like a deleted scene from True Detective, with Matt McConaughey reprising his role as Rust Cohle to sell Lincolns instead of mind-spelunking the depths of madness while searching for grim Carcosa. I'm not sure it actually sells any cars, but it's engaging to watch.
What's going on here, exactly? We have a Zaztava 101 — a Fiat derivative from the good folks that gave us the Yugo — driving itself happily on a beach, meandering around until it finds one of those beach cellists. Got it.
A suspect a great percentage of our readership is eagerly awaiting the development of time travel so they can go to the UK and get a job selling or servicing late '70s Minis. In that case, I strongly urge you to watch this video, to get a leg up on the competition.
The Zündapp Janus is a fascinating car. It's essentially a pair of Isettas joined back-to-back. This general concept had been explored before, but I think only Zündapp was ballsy/crazy enough to actually build one. And this old commercial for the Janus is full of equally crazy stuff.