This is the Morning Shift, our one-stop daily roundup of all the auto news that's actually important — all in one place at 9:00 AM. Or, you could spend all day waiting for other sites to parcel it out to you one story at a time. Isn't your time more important?

After the decidedly negative response to the decidedly hideous EXP 9 F concept at last week's Geneva Motor Show, we couldn't be less surprised to hear Bentley is reconsidering the design of the poorly received concept SUV.

Stephen Colbert used to ask liberals if George W. Bush was a "great president" or "the greatest president" as sort of a taunt. A few days ago, Bentley unveiled the Bentley EXP 9 F SUV concept-soon-to-be-production-model. So now, car fans, we ask you: Is the Bentley SUV a great idea or the greatest idea?

The brutal reality of the modern automotive market seems to have sadly won another round over tradition and good taste: Bentley just unveiled its long-rumored SUV concept, the curiously named EXP 9 F, at the Geneva Motor Show. Footballer wives rejoice!

Ferrari wagon-izations and hypercars bathed in magnetizing yellow are just a couple hints the Sultan of Brunei is perhaps the most Jalopnik head of state in the whole world. Like us, he seems to have a maddening obsession with odd cars. However, what sets him apart is his seemingly unending pot of money with which to…