• By Ray Wert
    Jul 10, 2007 8:30 AM 1,714
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    #2008

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    read more: #industrynews, #2008, #consumerist, #gm, #gmc, #news, #chevrolet, #gizmodo, #hybrid, #marketing, #powertrain, #tahoe, #yukon

    GM May Subsidize $10,000 Two-Mode Hybrid Powertrain

    Automotive News is reporting the General's new dual-mode hybrid powertrain, which has two electric motors to assist the engine, and is one of what may be up to three new hybrid powertrain systems for the General, costs $10,000. The dual-mode hybrid system is designed to be dropped into the upcoming hybrid versions of the GMT-900 twins, the GMC Yukon and Chevrolet Tahoe. Although considering the Toyota Highlander hybrid costs about $8,000 more than the base model Toyota Highlander, this sounds pretty much in line with the rest of the industry. But, to make a more steal-like deal out of the dual-mode expected to cut 25% of the fuel consumption in the big SUV's, we're also hearing GM's looking to subsidize the cost. Sounds like a smart marketing move to us but we'll see if it translates to a sticker price that'll push big beasts out of dealer lots.

    2008 Chevrolet Tahoe Hybrid

    2008 GMC Yukon Hybrid

    GM may eat hybrid cost (sub. req.) [Automotive News]

    Related:
    Tahoe Hybrid to be Produced In Texas; LA Auto Show: 2008 GMC Yukon Hybrid Unveiled [internal]


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