Mitsubishi showed off its new Ralliart-tuned Galant and Endeavor concepts at SEMA, yesterday. The company's in-house speed shop, Ralliart, which is expected to figure prominently in Mitsu's plans for a sales turnaround, tweaked out a 260-hp version of the 3.8 liter V6 in the Galant, which will also be fitted in the 2006 Eclipse, mated it to a six-speed manual transmission and added some brake and suspension upgrades. The Endeavor got the same engine, along with pimpifications including Enkei dubs and a Playstation. We say Ralliart has serious branding potential, and Mitsu should heighten its profile to take advantage of its rally and Evo cred.

Ralliart Concepts Fire Up At Mitsu [The Car Connection]

Related:
New Mitsubishi Ralliart Models to Debut at SEMA Show [internal]

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