Oldsmobile thought their 1973 Oldsmobile Delta 88 was tough but they didn't want you to take their word for it. Instead they got a tough talking spokesman dressed up as a construction worker to explain it to you.
From the use of the most pointless jack-hammer we've ever seen, to the high-speed driving on a graded dirt road it was clear the Oldsmobile was at least kind of tough—and if it wasn't their abrasive spokesman was going to half yell at you until it was.
Perhaps the most interesting part of this commercial was the demonstration of the swing away grille, which would move with the bumper when you hit a flat surface, dead straight, at a very low speed. Surely this feature proved frequently useful because those are usually the circumstances under which car accidents occur.
We like the idea of car makers destroying their vehicles to prove a point, but we think Oldsmobile should have significantly increased the amount of automotive abuse content in this vintage commercial if they had really wanted to prove the Delta 88 was "not just another pretty car".