General Motors has asked for a U.S. trademark on the phrase "range anxiety," for the purpose of "promoting public awareness of electric vehicle capabilities." Get ready for GM to question whether you can trust your family in an all-electric car.
The application filed with the U.S. trademark office in July suggests GM wants every marketing weapon it can find when it finally starts selling the
Jesus Car Chevrolet Volt — GM's Extended Range Electric Vehicle (EREV), basically a plug-in electric with a gas engine to charge the battery when needed — in a couple of months. That includes range anxiety — a fear of driving too far from your power plug.