Upgrading the interior of the Bentley Continental is a bit of gilding the lily, but that's exactly what the Crewe crew has done with the Series 51. The cars offer a range of interior customizations and custom wheels.

For the more discerning Bentley buyer, the Series 51 option is available on either the Continental GT or GTC, and offers an expanded color palette inside and a two-tone option outside, you (well not you, the obnoxious starlets who buy these) also get unique 20 inch wheels and a bigger price tag. The car will make its formal debut in the upcoming Frankfurt Motor Show. Click through for images and the press release. [Bentley]