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    Barack Obama Advertising Inside Online Racing Video Games, Attempts To Pick Up Crucial Xbox 360 Vote

    Barack Obama has begun advertising on billboards within the virtual world of an online video game in what appears to be a first for a presidential campaign. Players of the online racing video game Burnout Paradise on the Xbox 360 Live network noticed billboards promoting Barack Obama and the website VoteForChange.com, which helps people determine how to register to vote and where to vote. This was later confirmed by a representative for the game's publisher, Electronic Arts, who said:

    Have No Fear, McCain Is Advertising On Yo Yos


    "Like most television, radio and print outlets, we accept advertising from credible political candidates. Like political spots on the television networks, these ads do not reflect the political policies of EA or the opinions of its development teams.”

    John McCain, as far as we can tell, doesn't know what a video game is.[Gigaom via Politco, Photo: RVB]


    Send an email to Matt Hardigree, the author of this post, at matt@jalopnik.com.