Ouch, and the hits just keep coming — we've just heard from a reliable source that BBDO Detroit's just lost the Jeep account to Chuck McBride's new San-Francisco-based "boutique ad agency" of Cutwater. Right, because after the femme-disaster that is the Compass, they really need to be going with a creative agency described as "boutique."
Related:
Jeep Stops Head-Bobbing: LaSorda Pissed At Everyone, Sends Marketing For Jeep Brand Out To Bid; Ad Watch: Yup, That's One Head-Bobbin' Jeep Compass [internal]