When You're The Heir To Fiat You Ski With A Ferrari FF

The rich are better than you and me. They don't use gravity to go skiing — instead, they are pulled across the snow by the all-wheel drive Ferrari FF. Must be nice. » 2/03/14 1:40pm 2/03/14 1:40pm

We Spent A Lot Of Time Making Fun Of The Next Ford CEO's Hair

This is The Morning Shift, our one-stop daily roundup of all the auto news that's actually important — all in one place at 9:00 AM. Or, you could spend all day waiting for other sites to parse it out to you one story at a time. Isn't your time more important? » 9/30/13 9:10am 9/30/13 9:10am

The Most Outrageous Details Of Fiat Heir Lapo Elkann And The Multipa…

There are many reasons for disliking both the Fiat Multipla and the grandson of famous Fiat chairman Gianni Agnelli. One is considered to be just a hideous car while the other is the essence of the Italian playboy (born in New York). So it's definitely annotation time with this shot! » 3/18/13 12:30pm 3/18/13 12:30pm

Drag Queen-Loving Fiat Heir Robbed Of $4.6 Million In Jewelry, Calls…

Our favorite automotive heir and drag queen enthusiast Lapo Elkann was robbed this week in Uruguay, losing around 3.5 million Euros in jewels belonging to his billionairess girlfriend and see-through-clothes-afficionado Goga Ashkenazi. Who did he call for help in this moment of need? » 1/03/13 1:40pm 1/03/13 1:40pm

Playboy Fiat heir causes transit shutdown with camo Jeep

Lapo Elkann loves three things in this world: partying with drag queens, causing mischief, and driving conspicuously modified Fiat/Chrysler company vehicles. By carelessly parking his camouflage Jeep Grand Cherokee across the tracks of Turin's tram system he's managed to combine at least two of these. » 9/07/11 1:30pm 9/07/11 1:30pm

Draq queen-loving Fiat heir gets a denim Ferrari

It's been too long since we've heard from Lapo Elkann, plaboy heir to the Agnelli family that controls Fiat/Chrysler. But being nose-deep in work at Fiat doesn't mean he's eschewed all fun — like having Ferrari build him a denim-interior California. » 7/14/11 2:00pm 7/14/11 2:00pm

Fiat Chairman’s Brother Drives One "Motherfucker" Of A Jeep

This is the Jeep SRT8 the brother of newly-anointed Fiat Chairman John Elkann drove to today's press conference where his 34-year-old brother's new job was announced. The bumper sticker reads "Italian Motherfucker." Is every Italian-American trying out for Jersey Shore? » 4/21/10 1:45pm 4/21/10 1:45pm

Playboy Fiat Heir Interferes With NBA Game, Helps Lakers Win

Fiat heir/dragqueen-enthusiast Lapo Elkann was sitting court-side at Tuesday's Lakers-Raptors game when he touched an errant pass before Toronto could save it, giving possession to the Lakers and Kobe Bryant, who hit a game-winning shot with 1.9 seconds left. » 3/11/10 2:30pm 3/11/10 2:30pm