I don't know about you, but I've kind of forgotten about Jaguar's British Villains Super Bowl ad. The Maserati Ghibli might've had something to do with it. But one of the villains, Tom Hiddleston, is back for another round with the F-Type Coupe. That's not a bad thing.

The extended spot Jaguar released today, called "The Art of Villainy," features Hiddleston sitting in the F Coupe listening to John of Gaunt in Shakespeare's Richard II. Somehow that's a perfect transition into him receiving a duffel bag from two men and placing that in the back of the Jag.


A short time later, he uses the click of a pen to detonate some explosive on the fire sprinklers so a Porsche 911 will spin out in a parking garage. That's not an option I recall seeing before.

Honestly, the British Villains thing is starting to wear a little thin. But wow, that noise from the F-Type R Coupe doesn't get boring.