Before SUVs took over everything, people just did SUV-ad shit with their cars. This ad for a Mercury Montego, a heavy RWD car on street tires and without great traction, was being advertised driving into a damn lake or bay or whatever here, and everyone was just fine. JUST FINE.


Senior Editor, Jalopnik • Running: 1973 VW Beetle, 2006 Scion xB, 1990 Nissan Pao, 1991 Yugo GV Plus, 2020 Changli EV • Not-so-running: 1973 Reliant Scimitar, 1977 Dodge Tioga RV (also, buy my book!)

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