2010 Chevy Camaro: Official Pace Car Of Daytona 500, Unofficially

Illustration for article titled 2010 Chevy Camaro: Official Pace Car Of Daytona 500, Unofficially

A marketing poster snapped by the forumites at Camaro5 appears to confirm rumors the 2010 Chevy Camaro will be the official pace car of the Daytona 500.

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It's not unexpected, but we've got to ask whether spending the money it takes to get the new Chevy Camaro into the status of official pace car was worth it given it's pretty much the most anticipated car in the history of muscle cars. It's not like people attending or watching the Daytona 500 won't already know it's coming. Shoot, they've probably memorized all the performance stats on it too. [Camaro5]

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DISCUSSION

Oh, come on. What's wrong with GM doing this?

It's a tradition, a show of pride. Finances be damned, this is a very big part of what GM should be doing, what the Big 3 need to be doing: putting on a good show of their good products. The fact they can stir up a little tradition and nostalgia is just an added bonus.