Back at the 2013 Tokyo Motor Show, Suzuki unveiled the Hustler concept, a cute and wonderful utilitarian concept car. I liked it, and forgot about it. BUT OMG THEY ACTUALLY BUILT IT HOLY CRAP THIS THING IS AMAZING
Take a look at this little hatchback - it's the practical, affordable, wonderful design you have always wanted, in four-wheeled form.
Even the ads are hopelessly charming.
I still can't believe Suzuki actually built this thing and put it in dealerships where it was bought by living human beings. In this world of dour Volkswagens and front-drive Impalas, it's almost unreal.
Not only is it adorable, but you could get this thing with a fold-out tent! It's like an Aztek that doesn't make babies cry when they look at it!
Fishing! Mambo! Visible joy-ooze seeping out of every bright body panel!
IF I COULD BUY A HUSTLER MY LIFE COULD BE FILLED WITH CAR CAMPING AND PEOPLE WHO WOULD PLAY CARDS WITH ME
It comes in 11 colors HOW DO YOU EVEN HAVE THAT MANY COLORS?
I have no clue how much this thing would cost if it were sold in the US, but in Japan the Hustler starts at about 300,000 yen cheaper than the cheapest Honda Fit. That's $3,000 cheaper than a Honda Fit for this little box of gushing adorableness.
Here are the specs, because the're not the easiest to track down on the English-speaking Internet. The Hustler is hardly eleven feet long (3,395mm) and it weighs just 790 kg (1742lbs). I would whip this thing on back roads all day, no doubt in my mind.
All Hustlers come with inline-three engines that run on cinnamon sugar probably or maybe peaches. The base engine is naturally aspirated with 52 ponies (52 ponies actually live inside the engine) and you can spec up to a 64 horsepower turbo! You can even get it with a five speed, and 4WD is an option with the CVT! THE WANT IS REACHING CRITICAL LEVELS.
YES IT COMES WITH BADASS STEELIES WHAT DO YOU THINK THIS IS?
IF I COULD OWN A SUZUKI HUSTLER THE CRYING WOULD STOP
HOW COULD YOU KEEP THIS FROM ME SUZUKI
I WILL NEVER FORGIVE YOU