Welcome to Must Read, where we single out the best stories from around the automotive universe and beyond. Today we've got reports from Found Michigan, Maximum Attack and Gigaom.

This is The Morning Shift, our one-stop daily roundup of all the auto news that's actually important — all in one place at 9:00 AM. Or, you could spend all day waiting for other sites to parse it out to you one story at a time. Isn't your time more important?

This is The Morning Shift, our one-stop daily roundup of all the auto news that's actually important — all in one place at 9:00 AM. Or, you could spend all day waiting for other sites to parse it out to you one story at a time. Isn't your time more important?

The Google Self-driving car is one of those technologies that everyone knows will have a major impact on society but no one knows quite the when or how or, importantly, who. According to Elon Musk, he'd like Tesla Motors to be the "who."

Steve Jobs is dead, which means that we can say whatever we want about him in speculative articles that smash together everyone's favorite highly searched subjects like they were mixin's at Marble Slab and wrap them up in a waffle cone made of bullshit fancy.