The Making Of The Pontiac G8 "Spy Hunter" Commercial, Or...

...there's another headline we could have used for this exclusive look at the making of the new Pontiac "Spy Hunter" commercial — "How Leo Burnett Got It's Groove Back." After the disaster that was the Cadillac Escalade Super Bowl commercial a couple years back, that's exactly what this ad — and the "Hot Wheels" companion… » 5/01/08 12:35pm 5/01/08 12:35pm

2008 Pontiac G8 GT Goes "Hot Wheels" In Second Commercial, And It's "Mine"

Pontiac's ad agency released a second commercial this weekend for their new rear-wheel drive muscular muscle sedan, the 2008 Pontiac G8 GT. While we've got to say it's not nearly as cool as the "Spy Hunter" G8 commercial we saw in the wee hours of Friday morning, the "Hot Wheels" theme ain't too shabby. Although we'd have… » 3/17/08 9:20am 3/17/08 9:20am

Lonely, Lonely, Lonely, Lonely, Lonely Time: Cadillac Dumps "Rock and…

With Cadillac shedding Leo Burnett as its ad agency of record, so goes Zeppelin's "Rock and Roll" from its media spots. The brand's got a new agency in the hipsters at Modernista!, and their mission (yes, they've chosen to accept it) is to lure even younger (younger than 65, that is), affluent buyers from their Euro… » 7/17/06 11:09am 7/17/06 11:09am