Mercedes 2.3-16 Is Brucer Than Our Imprecise Minds Can Comprehend

When we showed you the pics of a well maintained Mercedes 190E 2.3-16 yesterday it was nice to see that the rest of you share our love for this Cosworth-tuned Benz. In fact, you all liked it so much that one of you, Comedian, shared an uploaded 2.3-16 advertisement from the 1980's. Enjoy the novelty of a performance… » 3/27/08 10:15am 3/27/08 10:15am

And Now A Word From Bruce's Patron, Ferry

Ferry Porsche oversteered his way to the great Nürburgring in the sky nearly a decade ago. But sometime in the late '80s or early '90s, the man filmed this awesome promotional spot that puts current Porsche advertising to shame. 959, 928, Porsche's amazing line of sports-racers, the 550, etc. — they're all here.… » 6/20/07 1:00pm 6/20/07 1:00pm

Merkel Don't Need No Merkin: German Chancellor Stands Up for Bruce

Angela Merkel just applied a blast furnace to the cockles of our speed-freak hearts by standing up to the EU and asserting that unrestricted autobahn speeds aren't negotiable. The key to the development of the most Brucetastic vehicles in the world, the highways are a wonder of order and precision, at least when… » 2/06/07 9:30pm 2/06/07 9:30pm

Precision Is Expensive: Welcome To The BMW Experience

I've come to the conclusion that BMW spends more money on sending promotional materials to their customers than any other automaker. Let's use my mom as an example. Momma Wert just bought BMW's new mini-UV, the X3. Since she bought the new car four months ago, she's received a "welcome letter" and "an exclusive… » 2/01/07 10:31am 2/01/07 10:31am

Loverman Dead of Aneurism: M5 Touring Video!!!

Oh man. We typed the headline before we watched the video. So far we're at the 3-minute mark and we've learned that the M5 wagon is made of metal, has an interior complete with seats and an engine that says "V10" on it. Snore-a-roo. There's no sound, either. Wait, we're 3:14 in and the uberest of all uber-wagons… » 1/09/07 6:02pm 1/09/07 6:02pm

Detroit Auto Show: Variable Turbo Diesel Bruce

Behold the highly efficient BMW variable twin-turbo diesel engine. The not equal size turbos are there for a reason. The smaller turbo brings forth boost at low engine RPM and exhaust velocity. The larger turbo takes over at higher engine RPM, and handles forced induction chores up to the five-thousand RPM redline.… » 1/09/07 5:26pm 1/09/07 5:26pm

Bruce Goes to Malaysia: Brabus to Offer Quick Tuning Service in Bangsar

The evil masterminds at Brabus began their quest for the domination of Malaysia's roadways back in 2000, and with the opening of the Naza Group's new Bangsar facility, will begin offering a quick-tuning service that only takes a few hours. According to Naza executive vice-president of operations Faisal Nasimuddin,… » 1/02/07 8:30pm 1/02/07 8:30pm

Zey Vill Soon Change Zher Name to Bruce AG

We are willing to be bet that there is no machine shop anywhere in the world with a name as good as this. Well, there might be one in Japan, as we did see a set of wheels in a Clarkson Motorworld clip where he finds a set of wheels at Autobacs that read "SUPER POTENTIAL," among other things. We like having wheels with… » 12/21/06 1:00pm 12/21/06 1:00pm