Some digital video trickery and a body double will give life to the late Steve McQueen, whose likeness will star in a new ad for Ford's redesigned 2005 Mustang. It's a play on McQueen's role in the movie, "Bullitt," alongside a now-legendary 1968 Mustang fastback (you know, the most famous chase scene in cinematic history, and all that), considering the '05 Mustang has several design cues reMiniscent of the '68's. Of course, we love "Bullitt," but the better McQueen movie for racing fans is "LeMans."
Mustang Ads Star Deceased Steve McQueen [Associated Press, via Yahoo!]