Yeesh. This thing made our brain spin with its litany of stats and demos. But apparently — if we're reading this right — low-income women without a college degree are more likely to see their cars as vaguely human than others are. We'd be interested to see a poll of poor, female tifose with a lack of education. We're betting the surveyors could knock 150% out of the park on that scale.
How different groups feel personally about their cars [Boston Herald]
Worst Survey Ever: Freep Runs Poll on US Auto Ownership WIth Dubious Merit [Internal]