These days, the ritual of tuner shops tweaking out cars from automakers' stables is t-minus ten in the countdown to the SEMA show. It's more evidence of of how powerful the aftermarket parts community has become to OEMs' marketing strategies. Overboost followed Injen's tear-down, build-up operation to bring an entry-level Scion tC up to show-car quality.
tC Transformation [Overboost — partial access without registration]
Related:
Hyundai to Tuners: Don t Forget Us! [internal]