Prius Equals Pius?

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If anything could pull the non-existent plug on Toyota Prius's sales engine, or at least cause a fashion buzzkill, it won't be reportedly glitchy software or a related government investigation. Rather, it'll likely be the widening perception of owners' smug self-satisfaction that turns off a broader customer base. Or is smug self-satisfaction a brand virtue? It's a question only The Morning News can answer, quippingly.

Frequently Asked Questions About the Toyota Prius [The Morning News]

Related:
Software Problems Reported on Prius [internal]