People On The Internet Are Searching For The Ford Flex

Illustration for article titled People On The Internet Are Searching For The Ford Flex

According to the Blue Oval folks, Ford Flex was the seventh most popular search term on Yahoo last Sunday, and the only vehicle in the top 10 most-searched topics. We're not really sure why that's news, but Ford seems pretty excited about it. Our thoughts? Well, we're happy they're happy — we don't know what more there is to say. PR-heavy press release after the jump.

DEARBORN, Mich., July 28, 2008 - The Ford Flex is making news and turning heads wherever it goes, including at Yahoo.com. Flex was the seventh most-popular search on Sunday - and the only vehicle in the top 10 of most-searched topics, including entertainment and sports information as well as recipes.

"The Flex's daring design is making an impact all over the country," said Usha Raghavachari, Flex Marketing Communications Manager. "As more cars arrive at dealers and in to the hands of customers, we are seeing a huge rise in interest online, both in terms of traffic to our own website and through search engines such as Yahoo.com."

With its daring and distinctive exterior and well-appointed interior, Flex makes a bold statement. In addition, the seven-passenger Flex's fuel economy of up to 24 mpg on the highway makes it a strong choice in these times of high gas prices. If you add the available SIRIUS Travel Link, Flex will even find you the cheapest gas and direct you straight to the location - another great way to save a few dollars every fill-up.

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[Ford]

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DISCUSSION

DoctorNine

@philibuster: "..Manual on this car? That will sell zero vehicles..."

If they don't make it, it sure will.

As far as manual wagons go, no one wants a manual diesel Jetta, do they? Or a manual Audi Avant? Or a manual Subaru wagon? No... No one wants any of those...

The truth is, that offering AWD wagons already selects for people predisposed to using a manual. If it can save weight or improves economy, you got some more market there. More importantly, if you are THE ONLY vehicle in a certain market segment, the odds are higher of success in that segment, than if you try to compete with everyone else in producing another iteration of the same thing everyone else makes.