If skateboarding equals hip, then Nissan's aiming for a hipster halo for its new Qashqai SUV. The messaging is urban assault vehicle, not suburban IKEA vehicle. (Thanks to Sosthen for the tip.)
If skateboarding equals hip, then Nissan's aiming for a hipster halo for its new Qashqai SUV. The messaging is urban assault vehicle, not suburban IKEA vehicle. (Thanks to Sosthen for the tip.)
DISCUSSION
@yellofury: I find it equal parts amusing and infuriating that Nissan thinks so little of Americans that they had to change the name to something more dumber-like.