Nissan Pino Has Young Japanese Women In Its Fluffy Pink Crosshairs

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Sure, deny its cuteness. Point out that it's just a badge-engineered Suzuki Alto. It wouldn't matter; hordes of 20-year-old Japanese women would still trample you in their rush to buy the cutest goddamn car $8600 can buy. Equipped with sparkly snowflake hubcaps, pink bear-shaped cushions, and upholstery embossed with stars, the Pino is already selling at double the rate Nissan expected. If Nissan ever comes out with a Melt-Banana Edition Pino, I'm on the first plane to Tokyo.

Automaker's Cute Car Woos Japanese Women [Forbes]

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