Mitsibushi will premier two new concept cars attributed to Ralliart, the company's in-house motorsports tuner and performance boutique, at the SEMA show in Lost Wages, NV this November. The Galant and Endeavor will be among seven show cars the struggling automaker will bring to SEMA to promote its hot side. Arguably, it is this side (i.e., Ralliart's racing cred) that's doing the most to keep the brand from being subsumed by a rising tide of shitty cars and SUVs, and insane incentives plans, and forestalling its inevitable induction into the Isuzu Hall of Crap.
Mitsubishi set to drop Ralliart at SEMA [Autoblog]