Lotus, The Lifestyle Brand

By
Matt Hardigree
Comments (195)
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Lotus is launching Lotus Originals, "refined luxury knitwear and leather goods" representing the Lotus lifestyle. Judging by this photo, the lifestyle Lotus is trying to push is 2/3rds metro-sexual rich jags in tacky leather jackets, 1/3rd car. [Lotus Originals]

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