Bloomberg today reports that GM product czar Bob Lutz, referencing a handful of GM dealerships, is saying that the decline in pickup sales may be "bottoming out." Lutz apparently commented that dealers are seeing "some resurgence in demand for full-size SUVs and pickups," though he declined to mention specific figures — or the specific dealers reporting the demand. So, what's behind the new SUV boomlet? Jalopnik Snap Judgment: Obviously, gas falling below $4 a gallon is having some effect — unleaded suddenly seems like a bargain, and the short-sighted are likely convinced the energy crisis is over. But we think it's pretty humorous that Lutz is touting the recovery of the truck and SUV market just as GM is in the midst of a huge and well-advertised "employee pricing for everyone" sale. Of course sales are seeing an uptick; that's what incentives do. So, while we're happy for GM that they're able to clear some excess inventory, we're not quite ready to say the truck and SUV sales slide has bottomed out. [Bloomberg]
People are idiots. And people with cars are the biggest idiots of all. And of all of them, I am the King. I freely and willingly gripe about my car's shortcomings but I don't switch it for another one. I need a truck but I won't get a bigger one. I live so far away from my work that I can't get there without driving, and I live in a town where there aren't hardly any job opportunities I could pursue that line up with my skills where I could walk to work. I work so I can drive, I drive so I can work. It's like slamming my hand in a door so I can feel relief when the pain stops.
Truck sales are up because gas is under $4/gal. Be still my heart, maybe the Geneeral will keep Hummer after all.
I need a door.