New GM Rule #12: Don't market the hell out of a new car two years before the first deliveries arrive. (We have no idea what rules one through 11 are, but we're almost sure they exist.) With Pontiac Solstice buyers still wondering what space-time tear their cars have fallen into, GM is vowing not to make the same mistake with Saturn Sky prospects. That means it'll roll out advertising of the Sky slowly, until it has supply enough to meet the demand. The General learning from its mistakes? Woo! Only six more signs of the apocalypse to go.
Saturn taking low-key approach with Sky until vehicle supply grows [AutoWeek]
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More on the Saturn Sky [internal]