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The rock 'n' roll legend, breather of fire, God of Thunder, wielder of the axe-shaped bass formerly known as Chaim Witz has teamed up with the IRL in one of those unique marketing alliances that somebody thought was a good idea. We're slightly frightened of his new song, "I Am Indy," which apparently through "its growling affirmations and foot-stomping, 'We Will Rock You/We Are the Champions' sensibility...forges a resonant link between the drivers and the IndyCar Series fans." No word on whether access to Danica Patrick's panties was part of the deal for Simmons.

Indy Racing League Partners With Gene Simmons

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