Eat Dust, Schmaltz With The 1990 Subaru Legacy

Here's a pair of Japanese-market ads for the same car, the first-gen Subaru Legacy. First we have an ad packed with screaming engines and spraying champagne, with Subaru doing some heavy boasting about three Legacies driving a collective 100,000 kilometers in 19 days at the FIA track in Arizona and competing in the '90 WRC. But what about car buyers who shudder in horror at the idea of driving fast? For them, we have an ad featuring a tear-drenched singer sobbing out a Rod Stewart song, as a Legacy cruises placidly past what appear to be settling ponds at a uranium mine.

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