Commenter Of The Day: Moore Noyce Edition

It's hard to believe, in retrospect, the company Intel originally intended to call itself Moore Noyce but decided it sounded too much like "more noise" and therefore changed the name. In fact, the story itself could be apocryphal. Either way, they operated under the name NM Electronics for a year until changing the name to Integrated Electronics, or, Intel. The company has a history of innovations under its belt including the creation of early microprocessors, microcomputers, and the catchy "Intel Inside" ad campaign. They're also the first company to use cubicles, which was a design created by Robert Propst while working for Detroit-based design firm Herman Miller Inc. The company also created the Aeron chair which JdoubleH and others believe ruins the Aston Martin DBR2.

Interesting - the original launched right at the beginning of the Space Age (1957 also saw the launch of Sputnik I). These cars were on the bleeding edge for their time, so putting bleeding edge tech into a recreation makes some sense- all but the Aeron seats. The seats look like Rizk Auto blew through all their venture capital and had to finish it by using some of the frivolous junk they had blown the money on in the first place.


Well, like the cubicle, not all innovations are perfect.

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