For a few years, we worked for a company that had a booth at SEMA. It was a very small booth, and not a particularly attractive one, as our boss was the type who'd throw money away on silly things and not put it where it counted. As a result, year after year, we looked like the podunk company that we in fact, were. The upside to this booth, however, is that it was very fast to set up and tear down. We were usually done before they'd rolled the cars out of the building At Cobo, however, workers generally take three weeks to break down and remove all of the displays. This year, due to the impending NFL Experience, they've only got one.
Auto show rolls to an end [Detroit Free Press]
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Jalopnik's Detroit coverage.