Chrysler has passed an internal ruling granting persona non grata status to 463 dealers whose new-car numbers aren't up to the home-office standard of 50 percent of their new-car sales target. The dealers, on the other hand, are crying foul, pointing out that used-car sales are keeping them afloat. Is it a ploy to thin an overstuffed, 3,700-store dealer network? According to Steven Landry, Chrysler EVP of NAFTA sales, global marketing, service and parts, that once the edict was handed down, "it was amazing how many dealers propped themselves up over 50 percent." [TTAC]


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