Illustration for article titled Biker Babes Marketing Is A Brilliant Idea

Within the biking community, a woman driving her own motorcycle is more rare than an operational Harley Shovelhead, and as a result, people gawk when they see one on the road. With those eyeballs captured, what better way to capitalize on them than by doing some advertising? Biker Babe Marketing founder Leslie Slaasted developed a detachable advertising banner which holds a billboard, instantly creating a mobile marketing delivery system virtually guaranteed to be more effective than a billboard truck. What's especially genius about this is these women are getting paid to go riding all day. Consider us impressed by the creativity and jealous of the ride time.
[Biker Babes Marketing via Motorcycle USA]


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