It will be transparent that it's being paid for by a brand. We will not try to "pull a fast one" or "mislead" or "disguise." You'll know it's an ad — but you'll still read/flip through/watch it because it'll be awesome. ;-) Read more
Yes! You're spot on. I absolutely agree — a brand's history and heritage is such a compelling story — and it's a story almost every auto brand can use. Read more
Jalopnik isn't the best target for Camry advertisements — unless Toyota were to change how they are pitching it. That said, I do believe there's a compelling story for any car brand — they just sometimes need help finding it. Read more
First, we can help with strategy and coming up with the custom content ideas to use for multiple publishers — and help them move the needle with their automaker clients. Read more
No. But they are my first and most important client. I owe them a debt of gratitude for believing in me and giving me this great opportunity to become an entrepreneur. Read more