A is for Astronomically increasing fuel costs

S is for Style for the blind

P is for Pimp my Durango

E is for Each sale makes me cry

N is for Not in my driveway will you find this monstrosity

Yup, the American side of the German-American hybrid's begun the teevee marketing and advertising campaign for the new Aspen SUV — and it's certainly reaching out for one demographic in particular. We'll let you guess what the demo is in the comments after you've had a moment to let "Aspen" (found above), "Features" and "Personality" (found below the jump) sink in.


The Shaming Of Dr. Z: Marketing The Chrysler Aspen SUV [internal]