2010 Toyota Prius US Production Could Be Delayed

Illustration for article titled 2010 Toyota Prius US Production Could Be Delayed

Even mighty Toyota is feeling the pinch of the self-fulfilling prophecy that is the disintegration of the economy, with rumors surfacing production of the 2010 Toyota Prius in the Tupelo, Mississippi plant will be delayed. That'll keep all Prius production in Japan for the time being. Demand for the gas-thrifty hybrids has fallen as fuel prices have plummeted to sub-$2.00 levels, leaving dealers sitting on a healthy but still enviable 21 day supply. This could also be a reconsideration of strategy, since the dollar has strengthened and a collapse of any of the big three could be a deathblow to some shared domestic parts suppliers, leaving the Prius high and dry with an otherwise profitable assembly line. We'll keep our eyes out for movement back to Tupelo, but don't expect it to come anytime soon.

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Illustration for article titled 2010 Toyota Prius US Production Could Be Delayed
Illustration for article titled 2010 Toyota Prius US Production Could Be Delayed
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Illustration for article titled 2010 Toyota Prius US Production Could Be Delayed
Illustration for article titled 2010 Toyota Prius US Production Could Be Delayed
Illustration for article titled 2010 Toyota Prius US Production Could Be Delayed
Illustration for article titled 2010 Toyota Prius US Production Could Be Delayed
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Illustration for article titled 2010 Toyota Prius US Production Could Be Delayed
Illustration for article titled 2010 Toyota Prius US Production Could Be Delayed
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[LA Times]

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DISCUSSION

ash78
Ash78, voting early and often

Demand for the gas-thrifty hybrids has fallen as fuel prices have plummeted to sub-$2.00 levels

Facepalm.

So we really have THAT many people who make multi-year capital decisions based on their month-to-month expenses over a 3 or 4-month period?

Next you're going to tell me that FedEx, UPS, and the airlines AREN'T going to eliminate their fuel surcharges.