How The Dodge Challenger Demon Stacks Up In Dollars-Per-Horsepower

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We finally know how much Fiat Chrysler’s unholy alchemy experiment, the 2018 Dodge Challenger SRT Demon, costs: one hoagie less than $85,000. Since we also know the car’s horsepower, that means we have all the constants needed to compute that most important of mostly useless automotive-metrics, the legendary cost-per-HP. Let’s see how it stands up against other muscle cars, a minivan—and a lawnmower.

This is not a comprehensive cost-per-HP of everything out there; I’ve limited to these six entries (all currently for sale, new): the Dodge Challenger Demon, the 707 HP Dodge Challenger Hellcat, the Chevrolet Camaro SS, the Ford Mustang GT, a Dodge Grand Caravan (to have a non muscle-car offering from the same company as the Demon), and a lawnmower, because hey, they make horsepower, too.

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Here’s how everything stacks up. I think you may be pleasantly surprised at the $/HP leader:

Yep, that’s right. If your goal is to get the absolute best greenback-to-horseback ratio, then you, my friend, need to get yourself behind 140cc of screaming Briggs and Stratton iron, all 2.7 ponies of it.

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So $57 per horsepower is pretty hard to beat. A cheap-ass Nissan Versa, for example, will charge you $110 for each of its 109 ponies, and that hunk of crap can’t even mow your lawn.

Sure, on the drag strip, a Demon or a Camaro or even a Grand Caravan is probably going to whip that mower, but once the race is done, those numbers are still not lying. The mower still has the best power-to-coin ratio of all.

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For machines that you can sit in and have A/C and speeds over a sweaty walking pace, the Mustang actually turns out to be a decent deal at $76/HP.

The Demon, as much as FCA likes to brag about its numbers, though, is the big loser here.

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Just to be clear, in this one particular metric, the Dodge Demon loses to a lawnmower.