Volkswagen Is Bringing a Pickup Truck’s Worth of Forbidden Fruit to New York to Tease the Hell out of All of Us

Illustration for article titled Volkswagen Is Bringing a Pickup Truck’s Worth of Forbidden Fruit to New York to Tease the Hell out of All of Us

Volkswagen will be bringing their South American market-bound Tarok compact pickup truck to show everyone in New York, and the concept looks to be a pretty clever little pickup truck with some interesting bed and cab design features. The plan is to build it in Brazil for VW’s big customer bases in Brazil and Argentina and other South American countries, but the whole point of showing it in America is to gauge reactions of Americans to a pickup that isn’t absurdly huge. I personally think there’s a demand for that, but I guess we’ll see?

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Illustration for article titled Volkswagen Is Bringing a Pickup Truck’s Worth of Forbidden Fruit to New York to Tease the Hell out of All of Us

Oh, and even though the name sounds like it could be Spock’s half-brother who has been following whatever the Vulcan equivalent of Phish is for the past year or so, it actually seems to be a reference to the Tarok people of Nigeria. 

Illustration for article titled Volkswagen Is Bringing a Pickup Truck’s Worth of Forbidden Fruit to New York to Tease the Hell out of All of Us

The truck is built on the same MQB platform that VW uses for everything from the Golf to the Atlas, so we’re talking a unibody truck here, not a body-on-frame one. It’ll be one of VW’s largest MQB-based vehicles yet, but still relatively compact for the modern truck market, at least in the U.S.

Illustration for article titled Volkswagen Is Bringing a Pickup Truck’s Worth of Forbidden Fruit to New York to Tease the Hell out of All of Us

It’s a double-cab truck, and while that means a stunted bed length, Volkswagen’s designers have done some interesting things here, where they’ve provided a flip-down door in the rear of the cab that, when coupled with the rear seat folding down, effectively makes a longer cargo bed.

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Illustration for article titled Volkswagen Is Bringing a Pickup Truck’s Worth of Forbidden Fruit to New York to Tease the Hell out of All of Us

It’s a great idea that adds a lot of flexibility to the truck, though, to be fair, VW didn’t come up with the idea. We’ve seen it before, perhaps most bonkers-ly in the Toyota BB Open Deck, the Japanese-market variant of the Scion xB.

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Illustration for article titled Volkswagen Is Bringing a Pickup Truck’s Worth of Forbidden Fruit to New York to Tease the Hell out of All of Us

The truck can carry 2,271 pounds, which is pretty decent, especially when you consider that there are some Ford F-150 versions that are rated for much less than that.

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The design of the truck fits well within VW’s current design language, with the wide, horizontal grille slats that continue to outline the headlamps, though I’m not expecting the illuminated grille bars or badge to make it to production. Otherwise, this concept seems very production-ready.

Illustration for article titled Volkswagen Is Bringing a Pickup Truck’s Worth of Forbidden Fruit to New York to Tease the Hell out of All of Us
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Mechanically, the truck will have VW’s 1.4-liter four making a decent 147 horsepower, and full-time all-wheel drive. As the press release claims, it should be decent off-road, too:

To demonstrate the vehicle’s off-road ability, the Tarok has an approach angle of 23.8 degrees, a departure angle of 26.4 degrees, and a breakover angle of 22.1 degrees. The minimum ground clearance is 9.6 inches.

The Tarok Concept is powered by a 1.4-liter, 147-horsepower four-cylinder turbocharged and direct-injection TSI® engine, mated to a 6-speed automatic transmission and permanent 4Motion all-wheel drive.

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I hope there is some interest at the New York show for the truck; I think there’s some untapped demand in America for a reasonably-priced, non-colossal truck that can actually do decent work.

Illustration for article titled Volkswagen Is Bringing a Pickup Truck’s Worth of Forbidden Fruit to New York to Tease the Hell out of All of Us
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Volkswagen once had a player in this space, a long time ago, and it was even built right here in America. I think its time has come again. I guess we’ll have to see what all those cranky New Yorkers think.

Senior Editor, Jalopnik • Running: 1973 VW Beetle, 2006 Scion xB, 1990 Nissan Pao, 1991 Yugo GV Plus, 2020 Changli EV • Not-so-running: 1977 Dodge Tioga RV (also, buy my book!: https://rb.gy/udnqhh)

DISCUSSION

Calling this a “truck” is like calling the Lamborghini Urus a “track vehicle”.

Stick to the EV van, VW. This wouldn’t work in the States.