Volvo's Concept C Is Sweden At Its Best

We may earn a commission from links on this page.

Forget the era when Volvo was under Ford's influence. They've used some fresh capital coming from the Chinese quite cleverly, and it all comes down to this: the Concept C Coupe. Say hello to Volvo's new face.

I always go the Volvo stand at car shows. They have the best coffee, the nicest staff and the most relaxing atmosphere, which is quite refreshing on a crazy press day. But today, I also went there to see the Concept C. The car that represents the end of the world as we know it, and a further step towards Volvo becoming a proper premium brand.

Advertisement
Advertisement

It did not disappoint.

The best thing? I can see the P1800 gently massaged into its design. It's right there.

Advertisement

If this is what Chinese money can do to Scandinavian cars, please turn back time and try again with Saab!

Photo credit: Máté Petrány/Jalopnik