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Lincoln Corsair Is Way Too Cool A Name To Waste On A Crossover

Illustration for article titled Lincoln Corsair Is Way Too Cool A Name To Waste On A Crossover
Photo: Lincoln

Lincoln said last year it was getting rid of its bad MK names for its products, instead opting for names of real things, as in the new Lincoln Aviator. That also meant the MKC name was doomed. Now, starting in 2020, meet the Corsair.


This Corsair, sadly, is not the Phantom Corsair, which is a death machine from the future. No, this will just be the next-generation of the MKC, a car that you probably haven’t thought about in, well, let’s just say awhile. But, still, it’s a car that is important to Lincoln’s future, as they sell a lot of MKCs in China.

According to Automotive News, which confirmed the name early Monday:

Dealers were shown the Corsair, along with the next-generation Ford Escape, Explorer, Mach 1 battery-electric crossover, a small off-road SUV and a Lincoln Continental sedan with suicide doors late last month at a meeting in Orlando, according to those in the room. But the sources cautioned that Ford could change the Corsair’s name before the vehicle goes into production.

Enthusiast website Ford Authority and others last year reported that Ford had patented the Corsair name, which it last used on a sedan sold in Australia, but the dealer gathering marks the first confirmation that it will replace the MKC.


I personally love the name Corsair, and while it shouldn’t be wasted on a crossover I’m still happy it exists at all. I also like the trend of Lincoln naming its cars—Aviator, Navigator, Nautilus—after props and characters from a Saturday afternoon serial. Others in these parts took a dimmer view, like Jalopnik Senior Editor Jason Torchinsky, who recently ranked the best ways to name a car, who said the Lincoln names are “not too bad.”


News Editor at Jalopnik. 2008 Honda Fit Sport.

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It’s 20 million times better than any of the “MK-insert random letter” naming convention that they had been using to what could be described as muted indifference.