It's not a Life Alert commercial. It's the Jezza. Jeremy Clarkson's daughter, Emily, posted this picture of him on her Twitter page today. The only information we have about how he ended up on the floor, draped over a chair and clutching a cigarette butt, is the note Em left with the photo.
too many pies for the chair?
Maybe the chair broke. Maybe he was hammered. Who knows. See the full picture here and tell us what you think happened. (Hat tip to Rock517!)
Photo credit: @emclarkson1