Talk about having the right product in the wrong place. Ford will be debuting a version of the new as-of-now Euro-only Ford Fiesta Econetic at the British Motor Show later this month equipped with a miserly 89 HP, 1.6-liter TDCi turbodiesel engine. How miserly? It's good for 75 MPG in imperial gallons, which gives it a Prius-smoking 62.5 MPG here in the US of A. Something tells us Ford would have no problem selling a few of them here, considering the tectonic shift towards smaller, more fuel-efficient cars we saw evidence of yesterday. No word on US availability of the Econetic when the Fiesta hits our shores as a 2010 model, but it's a fair wager Mulally and Co. are mulling it over.

Send an email to Ben, the author of this post, at ben@jalopnik.com.