Two highway travelers carrying cocaine in the airbag compartment of their vehicle died following a car crash in Mexico, according to a press release from the National Security Commission in Mexico City.

The wreck occurred on Highway 101 near San Fernando in the northern-border state of Tamaulipas last week, where police responded to the incident and found 23 packages of white powder containing “cocaine characteristics” wrapped in foil and plastic — 55 pounds in total — inside of the passenger airbag compartment (clever, unless you actually need the airbag).

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The driver’s airbag did deploy during the wreck, according to The Guardian. Responders transported driver and passenger to a nearby hospital, where both later died from their injuries.

Out of curiosity as to how much that car crash was actually worth monetarily (you know, minus the car value), I dug up the some stats from Business Insider that report a kilogram of cocaine to be worth $15,000 to $20,000 in the U.S. We don’t know for sure if the cocaine-filled vehicle was on its way to the U.S., but the wreck did occur in a state just south of the border.

So if we think about this, the 25 kilograms of cocaine carried by that airbag compartment were worth (give it a second... writers doing math isn’t the quickest process) up to half a million dollars in total. But, we’re not quite sure that’s worth foregoing an airbag.

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Also, if authorities happen to show up at my door after an extensive internet search of cocaine street prices, you guys know the real story behind my research. It’s been a good three weeks writing for you.


Photo credit: Mexican Federal Police

Contact the author at alanis.king@jalopnik.com.