CYPRESS, CALIFORNIA– The annual Toyo Tires® Dakar® Rally Blog is back at ToyoTires.com/Dakar with exclusive pre-race features and soon, daily coverage of the world's most grueling, most unpredictable race.
Covering nearly 3,500 miles over 13 days of competition, racers never know what Dakar will throw at them. This year, drivers will journey through Argentina and Chile between January 5 and 18.
Embracing the theme Meet the Unexpected, Toyo Tires will provide exclusive, first-hand reports from the Dakar Rally while chasing Team Toyo® racers Robby Gordon and BJ Baldwin as well as accomplished French-American racer Guerlain Chicherit. Fans can also depend on the Toyo Tires Dakar Rally Blog for never-before-seen interviews, footage and photos. All three drivers will compete on race proven 37-inch Toyo® Open Country M/T®-R tires.
"Daily posts by Toyo Tires will capture the unexpected and take race fans inside the legendary Dakar Rally," said Amy Coleman, senior director of marketing, Toyo Tire U.S.A. Corp. "From pre-race interviews to real-time updates, our annual Dakar Rally blog will be loaded with content that keeps people coming back for more."
Meet the Unexpectedand watch the first 2014 Dakar video featuring Gordon and Baldwin attoyotires.com/Dakar. Fans can also participate in the Toyo Tires Dakar experience by connecting with the community at Facebook, Instagram, Twitter and Google+.