Screenshot: Beat That (Acura)

Part of me feels bad for not blogging about this sweet retro-styled free online racing game earlier, so you could have used it to procrastinate, but think about how much more you got done today without it!

I’m not sure what was shaken up at Acura recently, but the company’s definitely messing with some atypical marketing and I am here for it. A few months ago, it repowered an old SLX SUV with RDX running gear, which is cool but random as hell. Now, Acura’s produced a little video game you can play right in a web browser.

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It’s simple and fun, and I’m going to stop blogging shortly so I can play it some more. Here’s the link: Play Beat That.

I’m not sure if Acura’s objective is pure brand awareness or if loading the game installs some kind of malware that forces you to buy one of the brand’s cars, but, it’s probably fine.

Per the press release, apparently there are six levels:

  • Level 1: 1991 Acura NSX – 8-bit Beach
  • Level 2: 1998 Acura Integra Type R – Warehouse Complex
  • Level 3: 2020 Acura RDX A-Spec – Snowy Summit
  • Level 4: Acura ARX-05 Daytona Prototype race car – Grand Prix Circuit
  • Level 5: 2020 Acura NSX – Super Skyway
  • Level 6: Acura Type S Concept – Cyber Tunnel
Screenshot: Beat That (Acura)
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I got 45.229 on the first one. Now that I know the next car is an ITR, I’m in for at least one more round.

Reviews Editor, Jalopnik | 1975 International Scout, 1984 Nissan 300ZX, 1991 Suzuki GSXR, 1998 Mitsubishi Montero, 2005 Acura TL

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