Lessons in Customer Service: Why Saturn Exists

This image was lost some time after publication, but you can still view it here.

If Chevy is the guy who believes you'd better get off his lawn before he calls the cops, Saturn is the sweet granny who invites you in for cookies and orange soda — and there you are, stealing change from her pin-money jar. Granny Saturn knows you're taking advantage, too, but still she refills your glass with ice and pulls another batch of toll house cookies from the oven, you fucking miserable piece of shit. According to Saturn General Manager, Jill Lajdziak, its just that kind of attention to customers, and non-customers, that kept Saturn in business long enough to embark on a new product blitz. This time, buster, you'd better keep your hands to yourself.

Saturn's strong dealer network is keeping the GM division afloat. [Ward's Auto]

Saturn's New Outlook for 2007 [internal]


Share This Story