Henrik Fisker, the famed automotive designer behind the gorgeous lines of the BMW Z8, Aston Martin DB9 and V8 Vantage, and the late Fisker Karma, is going to take a stab at the luxury electric vehicle market—again. Let’s all just wipe the slate clean and start fresh, because you can do that when you’re a rich, famous designer.
Mr. Fisker is a man with hands in very many pots, having quit the hybrid-electric car company he founded under his own namesake following its bankruptcy (and shorting U.S. taxpayers $139 million) to go and design motorcycles, sue Aston Martin and team up with Bob Lutz to create the “ultimate American supercar.”
But now, having kept the rights to his own last name following the sale and rebirth of Fisker Automotive into Karma Automotive to the Chinese Wanxiang Group, he’s going to give the whole car manufacturing thing another shot.
This time he’s not going to mess with the whole plug-in hybrid mess that was the Karma, gunning straight for a 400-mile range fully-electric car to take on the Tesla Model S. And when he’s done with that, he’s already claiming to have a smaller car in the works to be ready for the arrival of Tesla’s Model 3 compact EV.
According to Reuters, the new California-based company, called Fisker Inc., will launch next year and be joined by Fisker Nanotech, which will be a subsidiary company to supply a battery that “uses graphene to extend its range and life and reduce charging time.”
Fisker declined to comment on where funding for the new company would be sourced, and confirmed the new venture is not connected to the Wanxiang Group, which bought out Fisker’s last attempt at a car company.
The sketch above was also released as a teaser of what’s to come, if you can make anything out. Here’s hoping for the best!
But honestly, if you really want to target Tesla and hit a weak spot, introducing the first 300+ range fully-electric crossover that doesn’t have silly folding doors might give you an advantage. Just a thought.