Buick had a serious contingent of over-primped vehicles on display at last years SEMA show and our lack of enthusiasm over the display doesn't appear to be stopping them from doing the same this year. At least this time the Enclave's out and ready to be toyed with — so that's one good product more than they had last year. And it appears they're using it — we've just heard the highlight of GM's booth this year will be an "Urban CEO Edition" Buick Enclave (pictured above) designed by none other than NBA baller Jerome Williams. Because when we think "Urban CEO" we think about a guy with a nickname of "Junk Yard Dog." In addition to the barking Buick by Williams, we'll also be treated to "SUPERSTAR RAPPER 50 CENT" unveiling a customized Pontiac G8. But wait, there's more — GMC will also uncover a Denali concept of its popular Sierra heavy-duty pick up and then GM tops it all off with a duo of Buick Enclaves by Custom Motor Sports and Mitek Corp. will also be revealed. Full media advisory below the jump.
SUPERSTAR RAPPER 50 CENT AND FORMER NBA FAN FAVORITE JEROME WILLIAMS TO REVEAL CUSTOM SHOW CARS AT SEMA
WHO: General Motors Buick-Pontiac-GMC (BPG) divisions
WHAT: GM's BPG divisions will host a by-invitation-only media/VIP afterglow party on the eve of the annual Specialty Equipment Manufacturers Show (SEMA) to reveal six new custom vehicles. Rapper 50 Cent will unveil his custom Pontiac G8 sedan while former NBA star and fan favorite Jerome "Junk Yard Dog" Williams will showcase his custom Urban CEO Edition Buick Enclave luxury crossover. GMC will also uncover a Denali concept of its popular Sierra heavy-duty pick up. Two custom Buick Enclaves by Custom Motor Sports and Mitek Corp. will also be revealed. There is no embargo.
WHEN: Monday, October 29
WHERE: Wynn Las Vegas, LaFite Ballroom
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